图书目录
Lesson One The Principles of Effective Business Communication
1. Express ideas clearly
2. Keep the message concise
3. Adopt a reader-focused approach
4. Get the right tone and style
5. Have a good command of English
6. Have a good command of business knowledge
New Words and Phrases
Notes
Exercises
Lesson Two Selection of Media
1. Introduction
2. Communication media
3. Communication etiquette
4. Considerations in media selection
Abbreviation for Internet Communication
Smi]ey for Internet Communication
New Words and Phrases
Notes
Exercises
Lesson Three The Parts and Formats of Business Correspondence (I)
1. Introduction
2. Structure of business letters
3. Format of business letters
4. Example letters
5. Format of envelopes
New Words and Phrases
Notes
Exercises
Lesson Four The Parts and Formats of Business Correspondence (II)
I. |nteroffice memorandum
3. E-mail
4. Website
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Lesson Five Resume
Lesson Six Appfication Letter
Lesson Seven Establishing Business Relations
Lesson Eight Status Inouiry
Lesson Nine Product Inquiry and Reply
Lesson Ten Offer, Counter-Offer and Order
Lesson Eleven Payment Terms
Lesson Twelve Payment by Letter of Credit
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